Privacy Policy

Predicta (predicta.au) is committed to protecting your privacy. This policy explains what personal information we collect, why we collect it, how we use it, and your rights under the Australian Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs).

This policy applies to all services offered through predicta.au, including our fractional sales agency services and the AI Revenue Discovery tool (discoverai.predicta.au).

1. Who We Are

Predicta is an AI-powered revenue growth agency based in Australia. We help businesses identify and act on revenue opportunities through fractional sales services and AI-assisted discovery tools.

Website:  predicta.au    |    Email:  [email protected]

2. What Personal Information We Collect

2.1 AI Revenue Discovery Tool

When you use our free AI Revenue Discovery tool at discoverai.predicta.au, we collect:

•  Your name

•  Your company name

•  Your email address

•  Your responses to the 15 discovery questions

•  The AI-generated Revenue Opportunity Map report created from your responses

2.2 General Website Enquiries

When you contact us through predicta.au, we may collect:

•  Your name and contact details

•  Your message or enquiry content

•  Your company or role (if provided)

2.3 Analytics

We collect basic, anonymised analytics data when you visit our website, including pages visited, time spent, and device type. This does not identify you personally.

3. How We Use Your Information

We use the personal information we collect to:

•  Generate and deliver your AI Revenue Opportunity Map report via email

•  Follow up with personalised video or written communication relevant to your report

•  Schedule and manage strategy sessions or sales consultations you have booked

•  Respond to your enquiries

•  Improve our services and tools

We do not use your information for unrelated marketing without your consent.

4. Third-Party Services We Use

To deliver our services, we share limited personal data with the following trusted third-party providers. Each is bound by their own privacy obligations:

•  Anthropic (Claude AI) — used to generate your AI Revenue Opportunity Map from your discovery responses

•  Resend — used to deliver your report and follow-up emails to your inbox

•  Vercel — hosts the discoverai.predicta.au web application

•  GoHighLevel (GHL) — our CRM platform, used to manage leads, bookings, and follow-up automations

•  Google Calendar — used to manage and confirm booking appointments

•  Loom — used to deliver personalised follow-up video messages

We do not sell your personal information to any third party.

5. Email Communications

By completing the AI Revenue Discovery, you consent to receiving:

•  Your AI Revenue Opportunity Map report (immediate, one-off delivery)

•  A personalised follow-up video or message from Louis Nonis at Predicta

•  Occasional relevant communications about Predicta’s services

You can unsubscribe from any email at any time by clicking the unsubscribe link in the footer of any email, or by emailing [email protected].

6. Data Storage and Retention

6.1 AI Processing — In-Memory Only

When you complete the AI Revenue Discovery, your responses to the 15 questions are sent directly to Anthropic’s Claude AI to generate your report. This processing happens entirely in memory — your discovery responses are not written to any database or stored permanently on our servers. Once your report is generated and emailed to you, the raw responses are discarded.

6.2 What Is Retained

The only information we retain after your discovery is:

•  Your name, company, and email address (stored in GoHighLevel for follow-up purposes)

•  A copy of your delivered report (retained in our email delivery system, Resend, for up to 24 months)

6.3 Retention Period

We retain your contact details and report for up to 24 months from the date of your last interaction with us, after which it is deleted unless we are required by law to retain it longer.

7. Security

We take reasonable steps to protect your personal information from misuse, interference, loss, unauthorised access, modification, and disclosure. All data is transmitted over encrypted HTTPS connections.

In the event of a data breach that is likely to result in serious harm, we will notify you and the Office of the Australian Information Commissioner (OAIC) as required under the Notifiable Data Breaches (NDB) scheme.

8. Your Privacy Rights

Under the Australian Privacy Principles, you have the right to:

•  Access the personal information we hold about you

•  Request correction of inaccurate or outdated information

•  Request deletion of your personal information (subject to legal obligations)

•  Opt out of marketing communications at any time

•  Lodge a complaint if you believe your privacy rights have been breached

To exercise any of these rights, please contact us at [email protected]. We will respond within 30 days.

9. Cookies and Analytics

Our website uses minimal, privacy-respecting analytics. We do not use tracking cookies for advertising or profiling purposes. Where a cookie consent banner is shown, we default to the most privacy-protective option.

10. Children’s Privacy

Our services are not directed at individuals under the age of 18. We do not knowingly collect personal information from children.

11. Changes to This Policy

We may update this Privacy Policy from time to time. The “Last updated” date at the top of this page will reflect any changes. We encourage you to review this policy periodically.

12. Contact and Complaints

If you have any questions about this Privacy Policy or how we handle your personal information, please contact us:

•  Email:  [email protected]

•  Website:  predicta.au

If you are not satisfied with our response, you have the right to lodge a complaint with the Office of the Australian Information Commissioner (OAIC):

www.oaic.gov.au  |  1300 363 992